Cut wasted search spend without blocking conversions.
paid search
Builds evidence-based negative keyword lists that reduce wasted paid-search spend without blocking converting queries.
When to use it
Use when reviewing search-term reports, irrelevant clicks, junk traffic, wasted ad spend, or keyword exclusions.
Give it the account's search term report; it asks brief clarifying questions and returns a negative-keyword draft for approval.
What you provide
This skill
change log
Records negative-keyword changes
No setup requirements listed in the analysis.