Turn web visitors into activated app users.
Designs a web-to-app conversion plan covering installation, activation, and optional web payment.
When to use it
Use when designing or optimizing the journey from web visits to app installation and onboarding, including web-first payment.
Give it a web-to-app funnel design or optimization request; it returns a plan with a chosen pattern, handoff, compliance checklist, measurement, and expected economics.
Hands off the funnel's underlying deep link infrastructure to attribution-setup; whether it must be installed to complete the workflow is unstated.
Hands off in-app onboarding after the user arrives to onboarding-optimization; whether it must be installed to complete the workflow is unstated.
Hands off the paywall for Pattern A or C to paywall-optimization; whether it must be installed to complete those workflows is unstated.
Hands off subscription lifecycle work after payment to subscription-lifecycle; whether it must be installed to complete the workflow is unstated.
No additional actions listed.