A PR calendar built around your brand's standing.
Creates a brand-specific PR plan that selects credible upcoming moments, sets pitch windows, and identifies the proof needed to approach journalists.
When to use it
Use for PR calendars, upcoming pitching opportunities, or planning around future events; use the reactive alternative for breaking news.
Ask for a PR calendar; it uses an existing brand profile or asks for missing brand details, then returns a readable plan.
The preferred path uses the installed and authenticated CLI; a connected Medialyst MCP server can substitute when the CLI is unavailable.
Requires Medialyst login to access the free calendar endpoint; if unauthenticated, connect Medialyst and retry.
This skill
Medialyst
Queries calendars and prior-year news
monitor profile JSON
Reads your existing brand profile