Turn your business idea into an evidence-backed plan.
Develops a raw business idea into an evidence-backed customer definition, strategy, positioning, offer, pricing, and initial target segment.
When to use it
Use when starting a business, validating a startup idea, or finding product-market fit before building; use other journeys once customers are paying.
Give it a business idea or resume an existing journey; it works through decisions with you and records the plan and evidence in project documentation.
Uses this skill to reconstruct the customer's job and competing alternatives in Phase 1; a Brief fallback means the installed skill is not required to complete the phase.
Uses this skill to prepare customer interviews and score returned transcripts in the validation gate; a Brief fallback means the installed skill is not required to complete the phase.
Uses this skill to plan a sprint and real-customer testing in Phase 3; a Brief fallback means the installed skill is not required to complete the phase.
Uses this skill to choose the riskiest assumption, MVP, experiment, and decision thresholds in Phase 4; a Brief fallback means the installed skill is not required to complete the phase.
No additional actions listed.