narrative-drift-monitor
Catch shifts in your brand and competitor messaging.
What it does
Identifies changes in brand and competitor messaging and produces an evidence-backed report on whether the brand should retain, retest, or revise its narrative.
When to use it
Use after messaging has gone live to detect changes from the approved narrative, track competitor repositioning, define repositioning triggers, or review a message shift.
How to use it
Give it a brand or surfaces to watch and the approved narrative records; it returns a drift report with repositioning triggers and a message-shift review.
What you provide
- a brand or surfaces to watch
- Your files
Uses
What you need · 2
Hands off for a re-audit when no repositioning trigger fires; this is the prescribed next step, rather than work needed to produce the drift report.
Hands off for repositioning when a trigger genuinely fires; it also serves as a missing-canon route, but installation is not explicitly required.
Access · 8
This skill
live brand pages
Reads your live brand pages
competitor pages
Reads competitor messaging