Lightlines
By mbfinotti

ad-copy-variants

mbfinotti4.8k installs

Ad copy that tests different arguments, not synonyms.

What it does

Creates distinct ad copy sets with evidence-backed arguments and labels that keep test results attributable.

When to use it

Use for writing ad copy, headline or CTA variations, A/B-test copy, search headlines, or advertising asset pools.

How to use it

Ask for ad copy; it interviews you, gets approval of the proposed arguments, and returns a labelled variant matrix.

Good to know

  • edits its own instructions

Latest review

What you need · 1

Requires a preferred humanizer skill to revise every headline, primary text, and description before the final gate.


Access · 2

This skill

ad platforms' published specifications

Read

Checks current ad platform limits

agent persistent memory

Write

Saves angles in agent memory