Split your ad budget where the next dollar counts.
What it does
Recommends how to divide a fixed paid-media budget across campaigns, platforms, funnel stages, and audiences, with rules for revisiting the allocation.
When to use it
Use when deciding how to split or reallocate an existing ad budget, including prospecting versus retargeting.
How to use it
Give it a fixed budget and allocation period; it develops an allocation plan with you, validating each section and requiring explicit approval.
What you provide
- the fixed budget
- the allocation period
Good to know
- edits its own instructions
Latest review
What you need · 0
No setup requirements listed.
Access · 2
This skill
paid-media benchmark pages
Read
Checks current ad budget benchmarks
persistent memory
Write
Saves your approved budget split