Find double-counted sales in your paid ads.
Reconciles paid-ad conversion exports against real order IDs to produce a workbook showing duplicate claims, normalized counts, attribution comparisons, and available holdout results.
When to use it
Use when platform conversion claims need recurring reconciliation against GA4 or ecommerce order IDs, especially to identify double-counted sales.
Give it order-ID and platform conversion exports with their attribution windows and currencies; it returns a reconciliation workbook and offers to save the results.
What you provide
Requires handing reconciled counts to roi-calculator for ratio math to complete the workflow; this skill does not compute ROAS, CPA, ROI, or EMV.
This skill
memory/hot-cache.md
Saves metrics for future sessions
memory/open-loops.md
Saves unresolved order mismatches